The primary task of an expert eCommerce consultant is to define your personal goals, find the direction of your business and help with any strategy before the launch of your small business idea or existing business. Whether if you have an established retail store and would like to increase your sales by tapping into the online eCommerce Industry, you will always need a professional strategist to advice you, but finding the perfect consultant can be time-consuming and expensive.
Here is a list of our top 3 most important must have before making your decision:
Platform Architecture – An expert consultant should know and should be able to advise you on the structure, Infrastructure of your online eCommerce platform, this includes knowledge on using Amazon Web Services (AWS) for the hosting, auto-scaling, SSL/TLS Certificates and Continuous Integration (CI) of your deployment process. Knowledge in building custom platforms along with Android and iOS applications is a plus.
User Experience Design – Your eCommerce consultant should have experience working in design, usability, a/b conversion optimization and Graphic Design Techniques.
eCommerce Search Engine Optimization (SEO) – A must, not just what Title Tags and H1 tags are but a deep understanding of how optimizing your website speed can benefit your search ranking on Google. Schema data structure tags to help search engines better understand your online products.
In the end, if you find yourself looking for an eCommerce Consultant to help, make sure to remember these three critical suggestions.